Marketing Coordinator/Nielsen Analyst - Violife Job at Flora Food Group - ES, Hackensack, NJ

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  • Flora Food Group - ES
  • Hackensack, NJ

Job Description

Job Description

Job Description

Acerca de Flora Food Group

Somos el líder global de alimentos basados en plantas, ofreciendo a nuestros consumidores opciones deliciosas dentro de cuatro categorías en crecimiento: margarinas y untables, cremas, líquidos y quesos. Mantenemos posiciones de liderazgo en la mayoría de los +90 países que operamos; con marcas icónicas como Rama, Flora, Bonella, Becel+ProActiv, Violife, Blue Band, Country Crock, I Can't Believe It's Not Butter y muchas más!

Ofrecemos alimentos deliciosos y naturales, que son más asequibles y sostenibles que sus equivalentes lácteos. Este es tu momento para unirte a una compañía en crecimiento, con equipos altamente emprendedores, ágiles e innovadores.

Location: Hackensack- Hybrid 2/3 days a week with a company shuttle for NYC-based employees

Compensation Range: - 60-80K

The Violife brand is a trailblazer in the dairy-free, plant-based food space, offering a wide array of delicious and nutritious alternatives. With a commitment to health, ethics, and sustainability, Violife has become a beloved brand in North America. THIS ROLE REQUIRED EXPERIENCE WITH NIELSEN

We are seeking a dynamic and highly motivated Marketing Coordinator to join our North America team. The ideal candidate will have a strong understanding of commercial and marketing strategies, combined with a robust skillset in data analytics. This role will support Violife's marketing initiatives for retail and food service, help optimize campaign performance, and ensure strategic alignment across all marketing efforts to increase brand awareness, consumer engagement, and sales.

Key Responsibilities

  • Campaign Coordination & Execution: Assist in the planning and execution of marketing campaigns, working closely with both internal teams and external agencies. Ensure that all marketing activities align with the brand's goals and strategy.
  • Data & Analytics: Track, analyze, and report on marketing performance using key performance indicators (KPIs) such as ROI, conversion rates, and audience engagement. Provide insights and recommendations to optimize future campaigns.
  • Cross-functional Collaboration: Work with the sales team to align marketing efforts with commercial objectives, ensuring a cohesive approach to product launches, promotions, and retail partnerships.
  • Content Creation & Management: Support the development of digital content, including social media, email marketing, and website updates. Ensure content is optimized for maximum reach and engagement.
  • Budget Management: Assist in managing the marketing budget, ensuring that resources are allocated effectively to deliver results.
  • Business performance: Monitor business performance working close with brand, sales and demand planning. Support Innovation launches and forecasting as well as business analysis

Qualifications

  • Bachelor's degree in Marketing, Business, or a related field.
  • 1-3 years of experience in marketing, with a focus on data analytics and commercial strategy.
  • Strong proficiency in Nielsen to pull data daily
  • Experience working with marketing automation platforms and CRM systems.
  • Excellent communication, organizational, and project management skills.
  • Ability to work independently and as part of a collaborative team.
  • Passion for plant-based foods and commitment to sustainability is a plus.

Preferred Skills:

  • Experience in the CPG or food industry.
  • Knowledge of retail marketing and trade marketing strategies.
  • Familiarity with A/B testing and other performance optimization techniques.

Why Join Violife?

  • Be part of an innovative and rapidly growing brand in the plant-based food industry.
  • Work with a passionate team focused on making a positive impact on health and the planet.
  • Competitive salary and benefits package.
  • Opportunity for career growth and professional development.

What's next?

If this position sounds interesting, please hit the apply button now!

Te animamos a que te postules, si no cumples con los requisitos para esta posición, podrías ser el candidato adecuado para otros roles.

Flora Food Group es un empleador comprometido con la diversidad e inclusión en el lugar de trabajo, así como con la igualdad de oportunidades para todos. Reclutamos únicamente en función de los valores, las habilidades, los comportamientos, la experiencia y los conocimientos. Nos aseguramos de que los anuncios de empleo estén libres de sesgos no intencionados.

Ninguna característica personal debe ser una barrera para unirse a Flora Food Group. Prohibimos la discriminación y el acoso basado en raza, color, sexo, religión, orientación sexual, origen nacional, discapacidad, información genética, embarazo u otras características personales.

Job Tags

2 days per week, 3 days per week,

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